Engaging Home Page
Introductory Video Loop Slider
Our goal was to immediately attract our viewers attention with a continuous looping video as a full page item on the home screen. We felt the video would catch the eye of each visitor and urge them to move forward and/or view the video to give them some insight on the brand.
Our compressed sections allow the user to explore all the site has to offer without having to scroll through all its content. Each section is meticulously designed to feature the most current items in order to maintain a fresh dose of information to the viewer.
Simplified Scroll/Swipe Options
We realize that a large number of viewers would be visiting the site on a mobile device or tablet. We decided to incorporate a carousel with screen swiping options to move through featured products to add ease in browsing ALPHA’s selection of goods.
Interactive Social Section
We developed a section for social based around a simple tabs feature. Instead, we used a horizontal compression that would display each social output in a format that fit each ones style. As you swiped through or clicked each tab, the others would minimize and allow the chosen item to display itself with its own layout. This featured allowed a large section for social content without engulfing a large portion of visible space.
Aesthetically Pleasing & Informative Product Page
Product Details & Graphics
ALPHA focuses on making quality products customized to fit each player and position on the lacrosse field. We decided it would be appropriate to expand on the product details by providing each with its own animated graphic and details section. We felt a product page would gage the viewers interest if it could be continuously active and intrigue the customer to view more products until they found one that fit. With plenty of space to display the specifications of each item, we grant customers the capability of knowing exactly what they are purchasing and why it will work for their game.
Space & Time Minimizing Expansion Tabs
With such a large amount of space being inhabited by each item, we decided to incorporate a minimizing/expanding option for each product. Each item would display on screen as only the image, name, and price, but have the option to expand to view each product detail. This option removes the need to move to different pages and allows the user to easily scroll through and view each product in full detail without having to go back on their browser.